Tag Archives: Klass Universal Entertainment

Branding – Some basics

Branding is so very important and, not just in business, but in life in general with social media being such a force in how we communicate with each other. Each one of these sites is showcasing your “brand” all over the World Wide Web.

Confession: every time I make a new friend on FB or a new Twitter follower, I immediately creep all over their pages, walls, photos and anything else I can. And most times I don’t have to ask any questions because their entire life, interests, hobbies, thoughts, beliefs and profession are online.

This should be extremely alarming to you if you are not thinking about your online profile…

Things to consider when posting online:
•It doesn’t come down on its own, whatever you post is online for about as long as the site is alive, and long after you have forgotten you posted it.
• World Wide Web: Not a secret club house, if you put it online it’s for the world. Please do not convince yourself that anyone can’t find it.
• Private Social Media Life: This is simple, it doesn’t exist. A private social media platform is an Oxymoron. Unless you have read all the terms and agreements before checking that box then how can you argue?
• Storefront: Is what your posting as interesting to the world as it is to you? Didn’t think so. An extra thought before posting historically never hurt anyone, EVER!

These are just a few of things to ponder regarding social media. There are many ways to create a brand and maintain it. Do you have to be on the cover of a magazine or play professional sports, win an academy award? Well yes, but that’s not the point.

Branding isn’t what you have done necessarily and it doesn’t have to be a specific goal either. You wanna have a direction, a goal, an image. There should be something to where you wanna get to and then you need to create the Brand to help get you there. More importantly, once you have acquired this you must continue to evolve your brand as your continue to grow.

Never forget that it’s much easier to fall off the Pedestal then it is to climb it.

I’ll leave you with this Quote, that I didn’t create…

~Remember and be nice to all the people you meet on your way up, because those will be the same people you see on the way down.~

KupahJamesSignatureredthumb

Happy New Years

Happy New Year! I thought I’d try a twist on New Years resolutions this year. I saw this New Years questionnaire and thought it could be a fun tool to help you think about ways to #MakeMoves in 2014.

  1. A bad habit I’m going to break: At times I doubt the confidence in myself as a person and I just have to remember to reflect in my good decision making and trust in myself in those moments.
  2. A destination I’d like to visit: Chicago
  3. I’m going to work harder at: The back end of my company Klass Universal Ent. I want to place more emphasis on the inner workings of it to help us break into the next level as a business.
  4. A project I’d like to finish: my first BOOK, I am working with a publishing company and a wonderful young editor who’s currently helping me to make this a possibility
  5. A class I’d like to take: Crossfit Level 1 certification and a real vacation.
  6. I’d like to spend more time doing: Other projects that swirl around my head all day, and make an attempt at expanding some other small business ideas I have.
  7. A food I want to eat more of: This would be more protein and good carbs to reenergize myself throughout my work week. Also more home cooked meals in general to spend more time inside working on smaller tasks and ideas I have stored away…
  8. I want to___ more: Read more. And, learn more about business overall: How to be a better owner, dj, entertainer.

How would you answer the above?! How will you #MakeMoves in 2014?!

^^Hahahaha! Thought some of you could have fun with this too 😉

I’d also like to take this chance to thank all of my readers for checking in with me every week – your comments, texts, tweets make me smile! Thinking about another new year of blogging, what would you like to see on the blog this year?! Any ideas/questions/themes.. Let me know, subscribe and I’ll catch ya next week.

World Series Dj

Whether you’re a die-hard or fair-weather fan, many of us cannot ignore the heightened excitement brought on by our Boston Red Sox!

It started with a call of the upmost urgency and privacy: Music Management was looking for a final Dj to play alongside the incredibly talented “NIGHTSHIFT” Band. We were still in the Tampa Bay series and the event was to only take place if we won the Pennant.

There were dueling pianists, jazz bands and another Dj for this event of a lifetime planned by Nicole Simeral of Simeral & Co. Below are snapshots of just some of what was going on this night of Oct 21, World Series Party for the Boston Red Sox!

Enjoy…

My Dj Booth for the evening stacked on top of the main stage where NightShift performed with shadow dancers on each side and a light show for a mini concert.

My Homie, and Co-Dj Hevan, having some fun with a Ted Williams Cut Out. Vintage Black & White Filter to keep it Old School.

Joes Designer jeans, Classic Cedar Boot w high collar, Boss button down, trendy vest and trademark suspenders is how I rolled to the ball game. Yes, that’s the field I’m standing on and the Green Monster in the background. #MakeMoves

Sight line down 1st base straight to home plate. This is gonna be one hell of a ride. Go Sox! #FenwayPark- So I’m starting to think this is a big deal ehh?

Ok so maybe we met some players and maybe one of them let me try on his 2004 World Series Championship Ring? MAYBE!!??

Up close and personal shot of the Dj booth. Boots off to the side for that original look.

Media Everywhere, telecast and VIPs all over the place. Top of the dug-out and peep how the Boston Red Sox looks like a Nike Check/Shwoosh! Yep! #Panoramic

Must do chillin in the Red Sox dug-out No Big Deal… #WorldSeriesBaby

Something about a pole, lots of writing on it, I’ll spare you some of its language but nonetheless, kinda cool.

NightShift rehearsing and, he won’t repeat it, but the lead female vocalist gave Hevan the chills.

This car might belong to that guy who’s name begins w BIG and rhymes w Puppi… #JusSayin

I want to thank again for allowing me to part of such a cool experience!

 

Fall Mornings

Rolling over noticing the sun is up and already beaten you to the start of a new day. You’re not late for anything but you certainly didnt make the early whistles of dawn whispering “it’s time to wake up”. A morning yawn and cat-like stretch causes you to realize the slight drop in temperature from weeks past.

Only when you step outside the thought of a light jacket crosses your mind. There’s a distant fog slowly backing away from your vision. It didnt rain but your vehicle has the slightest touch of dew, the air exhales and the sun approaches it’s position in the sky.

Sun Glasses and Scarf season is here! Fall is an awesome time of year for Klass and myself!

3 Reasons why I’m looking forward to Fall:

  1. Chocolate Bar starts back up! No excuses, come to Chocolate Bar any Saturday for brunch and enjoy amazing food, the best of downtown Boston and sounds by a Klassmate or yours truly 😉 See this post for more details.
  2. Klass Universal Busy Season* It’s the season of Mitzvahs, holiday parties, seasonal weddings.. Time to #MakeMoves! As an aside, stay posted for regular event updates on the blog. I’ll be highlighting an event each week showing you some of the best Klass has to offer and some unique and fun aspects of the event/group itself.
  3. FOOTBALL! – Nuff said. Cannot contain my excitement. You now know where and what I’ll be doing every Sunday.

3 Ways you can make your Fall awesome:

  1. Start a new fitness routine! Get focused NOW before you’re dreading the holiday weight gain. There a ton of Fall races, many of them for charity, sign up for one and build a training plan.
  2. Pumpkin. Now, I’m not really a coffee drinker. But everyone else in my life is going bananas over Pumpkin coffee, pumpkin chai tea.. even my roommate is going on about pumpkin hummus and pumpkin muffins. So, I don’t know – embrace the Fall spirit 😛
  3. Embrace the Back to School season* It’s still back to school season for some of you and even if it’s not, take advantage of it and Shop for a new outfit – go buy a new Fall item; infinity scarves, jackets, running tights. Or, Start a Book – there are so many reasons why you should read more, pick up a book or download one to your iPad or other electronic device and then send me some recommendations.

Welcome Fall!

MakeMoves

Klass Universal Event Recap: Olivia’s Mitzvah

Spring is almost here and we have begun the 2013 Mitzvah season. This year we started off w a client/friend we have been working with for almost two years!
It was held at the very popular Rumor Boston a local nightclub. Everything was there the sound, lighting and the awesome space. The lovely, talented Ivy Fynn was the event planner and she made sure we had everything we needed.
There were almost 300 in attendance for this bash and Klass was fully staffed with our own Dj Kazz, Shadi, Leanna, Kayla & our newest member Bobby D. Creative Events was also in the building providing temporary tattoos and awesome photo booth novelties. We’ve been integrating more and more novelty items and they add so much to the experience and seriously, where were these items when I was growing up?!
Everyone had a good time and Olivia (guest of honor) looked so pretty, sisters Carley and Leana were also looking quite marvelous. Mom and Dad were ready to let loose and just wanted to make sure everyone danced the night away. To top the night off we even had one of our Djs make a customized mix for everyone at the party. So much fun was had and we are glad that everyone was happy! It really is a success when we can have just as much fun as everyone in attendance!
Below is the letter we received from the planner and we could not be more appreciative of her and the opportunities she gives us!
Any questions about Klass Universal events – please ask! And, as always, subscribe, share and comment. Until Next Time!